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1955 On 20 April, Peugeot unveils the 403. For the first time, Peugeot calls on the services of the Turin-based Italian designer, Pininfarina, to design one of its models. This is the start of a fruitful collaboration that still endures today. The 403 is the first Peugeot to have a convex wind-screen and the first model to reach the million mark.
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